I always wanted to interview Charlotte Vøhtz, the founder of “Green People”. For me she is the original Ms Organic. She agreed to speak to “Berkshire Woman” and share her wisdom with our readers.
B.W. – Charlotte, it’s well known that you came to the idea for the business through your daughter’s problems with eczema. How did you manage to make that transition from “mum with a problem she needs to solve” into a business woman? Did you already have links with the industry or was this completely out of the blue?
C.V.– I did not have links with the industry but gained invaluable knowledge from my many years in the Pharmaceutical industry as well as four years of Business Studies. As you say, my motivation for creating an organic beauty company came from wanting to help treat the eczema and allergies that my daughter Sandra suffered from as a small child. After much personal research, it became clear that focusing on a more natural and holistic way of treating children’s allergies and skin problems was the best approach…and Green People was born! It was not a hard transition as I was on a mission to find a solution to a problem many people suffer with and my passion kept me going through the early days.
B.W. – At which point did you realise this was going to be a very successful business?