Category Archives: Inspirational Women

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Starting up your new business

So, you are considering the possibilities of starting your own business. That is great news, but it is essential to first consider all aspects of what will be required.

For instance are you feeling confident with yourself-your health and your domestic situation; also do you have the passion? If so, you will have more chance of success. For even if you can raise sufficient funds to launch the business-be it through family and friends, savings or with a bank loan, without feeling good in yourself the start-up will be less smooth. Talking of friends and family… This is often an overlooked and underestimated source of help. Do draw on their resources and experience as much as possible. Discuss ideas with them, use them for market research, even get them involved on the sidelines. Continue reading

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Charlotte Vohtz photo

Charlotte Vøhtz Interview

I always wanted to interview Charlotte Vøhtz, the founder of “Green People”. For me she is the original Ms Organic. She agreed to speak to “Berkshire Woman” and share her wisdom with our readers.

B.W. – Charlotte, it’s well known that you came to the idea for the business through your daughter’s problems with eczema. How did you manage to make that transition from “mum with a problem she needs to solve” into a business woman? Did you already have links with the industry or was this completely out of the blue?

C.V.– I did not have links with the industry but gained invaluable knowledge from my many years in the Pharmaceutical industry as well as four years of Business Studies. As you say, my motivation for creating an organic beauty company came from wanting to help treat the eczema and allergies that my daughter Sandra suffered from as a small child. After much personal research, it became clear that focusing on a more natural and holistic way of treating children’s allergies and skin problems was the best approach…and Green People was born! It was not a hard transition as I was on a mission to find a solution to a problem many people suffer with and my passion kept me going through the early days.

B.W. – At which point did you realise this was going to be a very successful business?
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